"She was what we used to call a Suicide Blonde—dyed by her own hand."
—Saul Bellow
Franklin Mason Company Business System and Logo Design
This real estate inspection and engineering firm, wanted a business system to convey trust, professionalism and stability, without appearing stuffy.
A welcoming, red door was the perfect choice for the company logo applied to letterhead, booklet-style business cards, envelopes and a report cover. Architectural details are screened back on the letterhead and on the inside of the business card.